kulturalubelskie.pl

Description

For kulturalubelskie.pl, I carried out a complete rebranding process.
The new visual identity was designed with the user in mind — warmer, friendlier, and more approachable. I created a new logo, color palette, and brand book, defining the key elements of the refreshed brand.

Additionally, I designed a new website in Figma, focusing on clean UX/UI solutions, as well as animations and intro videos for the brand’s YouTube channel.
I also created interior wall graphics and decals for the studio space, bringing the visual identity into the physical environment and ensuring consistency across all brand touchpoints.

The result is a human-centered, contemporary brand that reflects the cultural energy of the Lublin region.